An overwhelming majority of business leaders are waking up to the fact that companies really do need to care about more than just profits.
But this is not just because they feel a moral responsibility. It’s now becoming indisputably clear that prioritising people, the planet and profit actually pays off in more ways than one.
But why is this? And where’s the proof that it pays for businesses to do the right thing?
Here are 26 evidence-based reasons it makes sense for companies to focus on the triple bottom line.